I. Dragon fruit status for the USA
Export market of Binh Thuan dragon fruit. Along with the economic development of the country, the dragon fruit export market has also expanded. As of 2010, Binh Thuan dragon fruits have been exported to 36 countries in the world such as China, Taiwan, Malaysia, Hong Kong, Thailand, Singapore, Japan, the Netherlands, England, Germany, Switzerland, USA and Chile. But the main market of Binh Thuan dragon fruit focuses on the main market. Where the Dragon fruit for USA is the main market because it is the hardest market after the gas market, this is the ticket to go and conquer other markets will be easier.
Dragon fruit in the US market
II. USA market characteristics for the dragon fruit.
1. Consumption situation.
The dragon fruit for USA is a difficult market, but we have conquered this market in 2008. After 4 years of dragon fruit for USA market, Binh Thuan dragon fruit also has a place in the hearts of consumers. Consumption of dragon fruits in this market increased continuously in October exported 500 tons, in November exported 669.5 tons and in December exported 750 tons. Currently, the export of dragon fruit exceeded the target of 700 tons in 2010 while in December exports 750 tons, exceeding the level of 50% set. This is an encouraging achievement. Demand dragon fruit for USA has increased in recent months. The dragon fruit for USA is still a big market for dragon fruit in the world. But production is not enough to supply the US market. Along with the population and the growing economy, the demand of the American people in general and the dragon fruit in particular will increase.
2. The dragon fruit market in the United States.
The United States is an attractive market in any country. It can be said that the dragon fruit for USA market is a difficult market, but once it has entered the market this is a big advantage. As a result, all countries are promoting their exports to this market if possible. Binh Thuan dragon fruit is a kind of commodity that people use relatively much, because dragon fruit is very good for health.
Sweet and nutritious of dragon fruit
3. Turnover and quantity.
The dragon fruit for USA is a new market, so far only four years of Binh Thuan dragon fruit are present in this market but also achieved encouraging results. Dragon fruit exports only meet a small part of the market demand, leading to supply shortages. According to the Ministry of Agriculture and Rural Development of Vietnam, in 2010 the United States imported 750 tons, the whole year 2010 is expected to reach 700 tons, up 12 times compared with 2009.
Comment: We can see that the export turnover of Binh Thuan dragon fruits to the dragon fruit for USA market in this period is generally not high. The causes of the low export output are due to unfavorable weather conditions, the off-season light bulb is unfavorable due to the cold weather, the dragon fruit for USA is blossoming and the rain is heavy, thus affecting the productivity of the bar. This is the reason contributing to the price of dragon fruit increased, although not high productivity, but high prices also helps farmers to grow dragon fruit stable income.
III. Advantages and disadvantages of Vietnam dragon fruit export.
Binh Thuan dragon fruit is a delicious fruit with the specific flavor of the region. In addition, Binh Thuan dragon fruits have been exported to foreign countries or sold in the market. The demand for dragon fruit in the world is constantly increasing, especially in European countries, in which Including Japanese and Chinese consumers, the two countries are close to us and have large markets. In addition, dragon fruit is also available in the dragon fruit for USA. One of the most difficult markets is a big stick and an opportunity for people to produce dragon fruit. The dragon fruit for USA lifted the economic embargo on Vietnam and the two countries signed a bilateral trade agreement (July 2000) is an advantage for export markets in the dragon fruit for USA. Farmers producing dragon fruit according to VietGap standards
Dragon fruit Vietnam good quality
2. The disadvantage.
The quality of our export dragon fruit is low and uneven, which is a major disadvantage in exporting to the dragon fruit for USA market. Oversupply in the world market in the past year also makes the export of dragon fruit difficult. The form of purchasing or selling is complex, which makes our exports more disadvantageous. Irrigation companies are few.
3. Quality and price In terms of quality
Binh Thuan dragon fruit is produced according to VietGap standards with the limitation of pesticide use. Do not use preservatives The price is not stable, especially the price of dragon fruits this year increases with the level of power.
IV. Evaluation of dragon fruit exports to the US market.
In recent years, the export of dragon fruit to the dragon fruit for USA market has achieved very encouraging results. The export volume of dragon fruits to the dragon fruit for USA market tends to increase. Especially since the dragon fruit for USA lifted the economic embargo on Vietnam, the volume of our export dragon fruit for USA increased rapidly and the US market became a sought-after export market.
Export dragon fruit through the USA market
Vietnam’s export structure to the US market has also changed positively. The quality of dragon fruit for USA market has also improved and is improving. Binh Thuan dragon fruits are considered by the US customers as easy to process and use immediately.
Conclude: The dragon fruit for USA market is a large market for both metric and demand. Therefore, exporting dragon fruits to the dragon fruit for USA market in the near future is very necessary. It brings many benefits and contributes significantly to the implementation of Vietnam’s export-import development strategy for 2010-2020.